International Marketing Management MSc at Coventry University

This course aims to develop professionals who can successfully navigate global markets, focusing on sustainable growth, digital innovation, and strategic marketing. This course aims to prepare you for a successful career in global marketing. Gain the practical skills and knowledge needed to navigate international markets, develop strategic marketing plans and understand consumer behaviour worldwide.

Faculty: College of Business and Law  |  Duration: 1 year full-time  |  Study mode: full-time  |  Intake: November 2026, January 2027, March 2027, May 2027, July 2027  |  Location: Coventry, England, United Kingdom

What you will study

Modules: Marketing for Sustainable Growth, Marketing Practice in a Connected World, One Planet Marketing, Leading Global Marketing Projects, Postgraduate Project.

Career pathways

On successful completion of this course, you can consider applying for roles such as marketing manager, marketing executive, marketing and sales portfolio manager, sales strategist manager, portfolio marketing brand manager, product development manager, buyers and procurement officer, management consultant, business development.

Official programme page