Bauhaus-Universität Weimar campus

Engineering

MA Media Management (Medienmanagement) at Bauhaus-Universität Weimar

Bauhaus-Universität Weimar, Germany

Programme overview

The Media Management Master's covers innovation management and media, digital economies and further management and media-economics topics, with courses chosen from the professors' offerings.

Faculty: Faculty of Media  |  Duration: 4 semesters (2 years)  |  Study mode: full-time; German-taught  |  Intake: Wintersemester  |  Location: Weimar, Thüringen, Germany

What you will study

Courses on innovation management and media (business models, media innovation, acceptance of new technologies) and digital economies (platform companies, network externalities, regulation of digital markets).

Official programme page

Application information

Entry requirements

First academic degree with above-average grades (overall grade at least 2.5) in Economics or a related subject, or in Media Studies or a related subject; applicants without an Economics degree need at least 30 ECTS of relevant economics knowledge. Selection panel scoring: at least 80 of 100 points (degree grade up to 60 points, German motivation text up to 40). Application deadline 30 September.

Intake: Wintersemester

Duration: 4 semesters (2 years)

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