West Virginia University campus

Business

PhD Business Administration-Marketing at West Virginia University

West Virginia University, United States

Programme overview

The Ph.D. in Business Administration with a major in Marketing is a full-time, residential program that seeks to prepare students to contribute to the marketing discipline though the discovery, development, and dissemination of knowledge. The goal is to strive for continuous improvement in training world-class researchers and college professors who are able to conduct independent, original academic research and teach university-level courses in their major areas of study.

Faculty: John Chambers College of Business and Economics  |  Duration: 72 credit hours  |  Study mode: full-time  |  Location: Morgantown, WV, United States

What you will study

Required coursework includes Foundations of Academic Research and Writing, Seminar in Buyer Behavior, Special Topics in Marketing, Trending Topics in Marketing Research Methods, Seminar in Marketing Strategy, Statistical Methods 1, Statistical Methods 2. Programme/major requirements total 72 credit hours.

Official programme page

Application information

Entry requirements

To apply, applicants must submit: 1) a completed application - https://graduateadmissions.wvu.edu/how-to-apply/first-time-graduate-applicant - received by December 1 is required for admission and to be considered for University fellowships. Late applications will be accepted as space is available. 2) application fee 3) up-to-date academic transcripts from all prior undergraduate and graduate institutions with cumulative GPA scores of 3.0 or better on all undergraduate courses and 3.25 on graduate courses (based on U.S. standard of 4.0) 4) an up-to-date resume/CV 5) An official Graduate Management Admissions Test (GMAT) score is preferred; however, in some cases a GRE (Graduate Record Examination) may be accepted. A high GMAT/GRE score is required for admission to the PhD Program in Business Administration. 6) 2 Letters of Recommendation from individuals who are not family members or friends and can provide information about academic promise, ability to work with others, professionalism, and potential to succeed in this program 7) a Statement of Purpose regarding the Ph.D. program describing why the applicant is pursuing a Ph.D. and the applicant's career aspirations upon completion of the degree International Applicants are required to submit a TOEFL, IELTS, or Duolingo score. Visit English Language Proficiency Requirements | Graduate Admissions | West Virginia University for specific information. International applicants who have received a high school diploma or a...

Tuition is charged per credit, so the total depends on the modules you register for each year. Current fees are listed in the official fee schedule.

Graduate applications are made through the WVU online graduate application with a $75 application fee; minimum cumulative GPA 2.75 on a 4.0 scale for regular admission, and some programmes require higher.

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