MSc International Events Management at University of the West of Scotland

The MSc International Events Management was designed to meet the sector's demand for talented, capable practitioners and will prepare you for a successful career in events management at home or abroad. It enables you to develop your practical, strategic and conceptual understanding of the events sector within local, national and international contexts.

Duration: 1-2 year(s) full-time, typically 3 years part-time  |  Study mode: full-time; part-time  |  Intake: Paisley: January, September  |  Location: Paisley, Scotland, United Kingdom

What you will study

Our modules cover subject areas that are core to the management of practical and critical issues in events. The modules immerse students into the policy and politics in events, issues related to branding, and equips them with skills on critical inquiry and research. Modules include: Digital Branding, Critical Event Studies, Creative Research, Politics and Policy in Events and Tourism, Practical Issues in Events, Content and Media Management, Digital Marketing Theory, Future Marketing & Transformational Tech, Marketing, Events and Tourism Dissertation (core MSc, 60 credits), Developing Professional Practice Project (core MSc, 60 credits).

Career pathways

This programme has been designed in consultation with industry partners to ensure that graduates are equipped with the knowledge and skills necessary to succeed in this exciting global industry. Graduates may find employment in business events, festivals and cultural events, global mega-events, sporting events, community events and charity/cause related events.

Official programme page