University of Texas at Austin campus

Business

MS Marketing at University of Texas at Austin

University of Texas at Austin, United States

Programme overview

Graduate work in marketing is offered in the following areas: consumer behavior, marketing strategy, and quantitative marketing. The Master of Science in Marketing degree program is offered only to students enrolled in the doctoral program in marketing. This degree is offered in three options: with thesis, with report, and without thesis or report.

Faculty: Red McCombs School of Business  |  Duration: 30 semester credit hours  |  Study mode: full-time  |  Location: Austin, TX, United States

What you will study

The programme requires 30 semester credit hours. The thesis option requires at least 30 semester hours of credit; the report option, at least 33 hours; and the option without thesis or report, at least 36 hours. All coursework must be logically related, and the student’s entire program must be approved by the graduate advisor.

Official programme page

Application information

Entry requirements

Graduate admission (applies to the programme): Admission to MS in Marketing program is extremely competitive. Admission decision is made by the MS in Marketing Admission Committee respectively and is based on a balanced consideration of multiple factors, including academic credentials, test scores, work experience, personal statement, and letters of recommendation. Students must enter the MS in Marketing Option III program in the summer semester. Applicants admitted to the MS in Marketing Option III program will be required to submit a nonrefundable enrollment deposit to secure enrollment in the program. The MS Bridge Program offers undergraduate students at The University of Texas at Austin an opportunity to prepare for future graduate study by providing access to courses and program resources that normally require graduate standing.

Tuition is charged per credit, so the total depends on the modules you register for each year. Current fees are listed in the official fee schedule.

Graduate entry terms are summer and fall; each graduate program sets its own application deadline.

Graduate application fees: $65 for U.S. graduate applicants and $90 for international graduate applicants; MBA (and dual programs with MBA) $200; MPA $125. Each graduate program sets its own application deadline. Fee waivers are available only to U.S. citizens/permanent residents applying for a first graduate degree (not MBA or MPA).

Apply through the official page: https://gradschool.utexas.edu/admissions/apply

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