MA Marketing at University of Sunderland

This course is a practical and professionally-focused degree. It's perfect for those ready to advance in marketing or pivot into the field from another discipline. The course draws on the latest industry research to equip you with the skills and insight needed for today’s fast-moving marketing landscape. Guest lectures from marketing leaders. Past speakers include the Head of Sales and Marketing at Divine Chocolate and the CEO of Sunderland AFC.

Department: Business and Management  |  Duration: 1 year full-time; 2 years full-time  |  Study mode: full-time  |  Intake: October 2026  |  Location: Sunderland, England, United Kingdom

What you will study

You’ll explore the latest thinking in: Strategic marketing management; Consumer research; E-marketing; Social media; Digital analytics. What you’ll experience: Modules shaped by current industry trends and marketing research; Practical experience through live client briefs at the Sunderland Marketing Hub; Opportunities to enter competitions such as the Greggs Marketing Challenge.

Career pathways

This degree is accredited by the Chartered Institute of Marketing (CIM). This is the leading global professional body for marketers. Through our CIM Accredited Degree partnership, you’ll have the opportunity to gain additional industry-recognised qualifications. This will give you a competitive edge in the job market.

Official programme page