BSc (Hons) Sport Business Management at University of Staffordshire

Programme overview

A degree combining sport management with business expertise from Staffordshire Business School and specialists in sport management, coaching and operations. Simulation facilities let students practise strategy and operational decisions in real-world scenarios.

Duration: 3 years full-time; 4 years with a placement year or foundation year; 4-9 years part-time | Intake: September 2027 | Location: Stoke-on-Trent, England, United Kingdom

What you will study

Year 1: Sport Management: Strategy and Operations, Introduction to Management Accounting, Marketing in the Business Environment, Exploring Academic Skills and Industry Practice. Year 2: Digital Marketing Strategy, Industry Project, Sport Placement, with options including Digital Content Creation, Operations Management and Social Media Strategy. Year 3: Operations Management in Practice, Project Based Learning, Strategic Management in a Global Context, with options such as Corporate Reputation and Ethics, Data and Decision Making, Enterprise in Practice and Innovative Change Management.

Career pathways

Careers across many industries, from general management to running a business promoting coaching or physical activity.

Official programme page

Application information

Entry requirements

112-120 UCAS points; A-levels BBC; BTEC DMM. Access to HE Diploma: Pass with a minimum of 80 UCAS tariff points. UAL Level 3 Extended Diploma: Merit overall. OCR Cambridge Technical Extended Diploma: DMM. T Levels: minimum overall grade of P (A*-C) or Higher Pass. Scottish Highers/Advanced Highers, Irish Leaving Certificate and Advanced Skills Baccalaureate Wales are accepted, with offers normally in line with standard entry requirements and possibly specific subject grades. All applicants are individually assessed.

Domestic applicants: GBP 10,050 a year (2027/28). UK / Channel Islands full-time tuition per year of study; subject to UK government fee regulation Source

International applicants: GBP 17,285 a year (2027/28). International full-time tuition per year of study Source

Intake: September 2027

Duration: 3 years full-time; 4 years with a placement year or foundation year; 4-9 years part-time

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