University of South Wales campus

Business

Fashion Marketing - BA (Hons) at University of South Wales

University of South Wales, United Kingdom

Programme overview

A BA (Hons) at the Cardiff campus on how fashion brands connect with audiences, covering branding, digital marketing, consumer insight, buying and merchandising through live industry briefs. No fashion background is required.

Duration: 3 years full-time or 4 years sandwich  |  Intake: September 2027  |  Location: Pontypridd, Wales, United Kingdom

What you will study

Year one modules: Product Launch: Fashion that Makes a Difference; Styling the Self: Fashion, Trends, and Cultural Signals; Brand Remix: Create, Collaborate, Innovate; Add to Cart: Fashion, Forecasts and Profit.

Career pathways

Fashion marketing manager, social media manager, PR specialist, fashion buyer, merchandiser, stylist, creative director and content creator.

Official programme page

Application information

Entry requirements

104 UCAS points or above. A-level: BCC. Welsh Baccalaureate: grade C/B in the Skills Challenge Certificate and BC-CC at A-level. BTEC Extended Diploma: DMM. Access to HE Diploma: pass with a minimum of 104 UCAS tariff points. T Level: Pass (C and above). GCSEs: minimum 5 GCSEs including Mathematics/Numeracy and English at Grade C or Grade 4 or above, or equivalent. Applicants not meeting the criteria may be asked to attend an interview. Contextual offers may be made on the basis of background and circumstances using UCAS data.

International applicants: GBP 17,600 a year (2027/28). International full-time fee, stated per year Source

Intake: September 2027

Duration: 3 years full-time or 4 years sandwich

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