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Arts & Humanities

M.A. Mass Communications at University of South Florida

University of South Florida, United States

Programme overview

The M.A. in Mass Communications combines practical and scholarly approaches to media, advertising and strategic communication, with concentrations in Media Literacy and Analytics and in Strategic Communication Management. It prepares students to engage media critically, produce visual content and build strategic communication approaches. It is also offered as a Bachelor's/Master's pathway.

Faculty: College of Arts and Sciences  |  Department: Zimmerman School of Advertising and Mass Communications  |  Duration: 36 credit hours  |  Study mode: full-time  |  Location: Tampa, FL, United States

What you will study

9 credits of core (Media, Strategy, and Theory; Quantitative Research Methods; Qualitative Research Methods), 21+ credits in a concentration (e.g. Media Literacy, Global Media, Audience Analysis, or Strategic Communication Campaigns and Management) and 6 credits of thesis or applied research project, whose defense replaces the comprehensive exam.

Career pathways

Professional and academic careers in media, advertising and strategic communication.

Official programme page

Application information

Entry requirements

Meet USF university admission and English proficiency requirements. Appropriate bachelor's degree from an accredited institution; CV or resume; transcripts; three letters of recommendation (at least one academic); strong statement of purpose aligned with the program. GRE not required but may be submitted. Students lacking background in the chosen concentration may need additional courses.

Tuition is charged per credit, so the total depends on the modules you register for each year. Current fees are listed in the official fee schedule.

Master's and Educational Specialist admission is offered for Fall, Spring and Summer semesters.

Final university deadlines for master's and Educational Specialist programmes: June 1 for Fall, October 15 for Spring, February 15 for Summer. Programme-specific priority deadlines apply for funding and consideration; priority applications receive maximum consideration and later applications are considered on a space-available basis.

The nonrefundable graduate degree-seeking application fee is $30, paid through the Online Graduate Application site; international applicants may pay by electronic fund transfer from international banks. Test scores (GRE, GMAT, TOEFL, etc.) are required only if the programme requires them.

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