University of Plymouth campus

Business

BSc (Hons) Marketing with Events Management at University of Plymouth

University of Plymouth, United Kingdom

Programme overview

Degree combining marketing with events management, covering consumer behaviour, branding, digital and marketing communications alongside researching, planning, promoting, delivering and evaluating events.

Department: Plymouth Business School  |  Duration: 3 years (plus optional placement year)  |  Study mode: full-time  |  Location: Plymouth, England, United Kingdom

What you will study

Year 1 introduces how people, brands and experiences connect. Year 2 covers designing, promoting and evaluating live experiences. The final year covers leading strategic marketing and event experiences.

Career pathways

Graduates have been employed by companies including 3M, Apple, the BBC, Harley-Davidson, McLaren, Unilever, British Airways, IBM, the National Trust and Microsoft.

Official programme page

Application information

Entry requirements

112 UCAS points typical offer. A levels: 112 points from A level, AS level or Vocational A level. BTEC National Diploma (18 unit): MMM-DMM in any subject. Access to HE Diploma: pass a named diploma in any subject with at least 33 credits at Merit or Distinction. T level: Merit in any subject. International Baccalaureate: 26-30 points including 4 at Higher Level in any subject. Contextual offers are typically 8 points below the advertised tariff. International applicants: IELTS (Academic) 6.0 overall with 5.5 in each component (University of Plymouth standard undergraduate requirement).

Duration: 3 years

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