University of Pittsburgh campus

Business

MS Marketing Science at University of Pittsburgh

University of Pittsburgh, United States

Programme overview

Learn how to build effective marketing strategies based on data and the latest technological tools through in-depth study of customer insights, research techniques, data analytics, digital marketing, and social media marketing.

Faculty: Katz Graduate School of Business  |  Duration: 30 credits  |  Location: Pittsburgh, PA, United States

What you will study

Flexible Pathways – Complete your 30-credit degree in just two terms (full-time, starting in August) or study at your own pace part-time (fall, spring, or summer start).

Official programme page

Application information

Domestic applicants: USD 35,100 a year (2026-27). Pennsylvania-resident graduate tuition, Joseph M. Katz Graduate School of Business, All Master of Science Full-Time Programs, full-time two terms (fall and spring). Tuition only; mandatory fees and other expenses excluded. Source

International applicants: USD 53,252 a year (2026-27). Out-of-state (non-PA resident) graduate tuition, Joseph M. Katz Graduate School of Business, All Master of Science Full-Time Programs, full-time two terms (fall and spring). Tuition only; mandatory fees and other expenses excluded. Source

Entry terms (Fall, Spring, Summer) and deadlines are set by each school or department; the University's graduate catalog lists Fall, Spring and Summer terms for new graduate students.

Graduate and professional applications are made online to the school or department of intended study, with deadlines set by each school or department; official English-test results are required from applicants from countries where English is not the official language.

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