University of North Carolina at Chapel Hill campus

Arts & Humanities

Graduate Certificate in Digital Communication Strategy at University of North Carolina at Chapel Hill

University of North Carolina at Chapel Hill, United States

Programme overview

This certificate, delivered part-time and online, is designed to help working communication professionals consider what communication initiatives an organization should pursue and why. The courses, listed below, are part of the Digital Communication master's curriculum. Key concepts include audiences, data, strategy, planning, and analytics. This is one of three graduate certificates offered by the Hussman School of Journalism and Media. The others are the Digital Media Management Certificate and the Digital Storytelling Certificate. Students can take one course per term and complete a certificate in one year.

Faculty: UNC Hussman School of Journalism and Media  |  Study mode: full-time  |  Location: Chapel Hill, NC, United States

What you will study

The certificate requires a minimum of 9 credit hours. Required courses include MEJO 710 Psychology of Audiences; MEJO 713 Media Analytics; MEJO 720 Communication Strategy and Planning.

Official programme page

Application information

Entry requirements

Graduate certificates and certificate courses from the Hussman School of Journalism and Media are open to students in UNC-Chapel Hill degree programs and non-degree students. Students interested in taking a certificate course who have not been admitted to the certificate program should contact [email protected] to confirm their professional experience and request permission to enroll. Admitted online master's students can transfer credit for up to three certificate courses (9 hours) toward the degree program. Graduate certificate: applicants are generally admitted to the Graduate School, which requires a four-year bachelor's degree (or international equivalent) and a cumulative GPA of 3.0 or better; international applicants add TOEFL, IELTS or Duolingo.

Tuition is charged per credit, so the total depends on the modules you register for each year. Current fees are listed in the official fee schedule.

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