MS Integrated Mktg. Communication at University of Mississippi

Programme overview

The Master of Integrated Marketing Communication (IMC) is a professional graduate degree in which students learn to create, manage, and evaluate coordinated communications that build meaningful connections between organizations and the audiences they serve.

Faculty: School of Journalism and New Media | Duration: 36 credit hours | Study mode: full-time | Intake: Fall, spring and summer (Graduate School deadlines: April 1 for summer/fall, October 1 for spring unless the programme sets its own) | Location: University, MS, United States

What you will study

Curriculum listed in the catalogue (36 credit hours) includes: Research in Mass Communications; Mass Comm, Technology, and Society; Advanced Visual Intelligence; Principles of Integrated Marketing Comm; Brand and Relationship Strategies; Consumer Behavior/Target Behavior; Graduate Directed Study Total Hours.

Official programme page

Application information

Entry requirements

University of Mississippi Graduate School admission (applies to all graduate programmes unless the programme sets more): baccalaureate degree from a regionally accredited institution, a 2.7 GPA on the last 60 undergraduate hours or 3.0 overall, official transcripts, any standardized test the programme requires, and English proficiency scores for applicants whose primary language is not English; the academic programme recommends admission. Some programmes set their own deadlines and requirements.

Tuition is charged per credit, so the total depends on the modules you register for each year. Current fees are listed in the official fee schedule.

Students are admitted for Fall and Spring terms, with Winter Intersession and Summer terms also offered.

Graduate applications are submitted through an online-only application with official transcripts, test scores and any programme-specific materials; deadlines vary by programme and incomplete applications are not reviewed.

Apply through the official page: https://gradschool.olemiss.edu/

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