BA Culture and Economy: German Studies at University of Mannheim

The bachelor's program in Culture and Economy is a combined degree program that brings together different subjects and academic cultures: a core subject in cultural studies from the School of Humanities and a combination major in Economics or Business Administration. The two subjects are linked, inter alia, by language practice courses focusing on Business Administration and Economics.

Faculty: School of Humanities  |  Duration: 6 semesters (3 years); at least 180 ECTS credits  |  Study mode: full-time; English-taught and German-taught  |  Intake: Fall semester (September)  |  Location: Mannheim, Baden-Württemberg, Germany

What you will study

Studying German Studies as your core subject, you will gain specialized knowledge of Linguistics as well as of German Literary and Media Studies. Cultural practice modules teach you journalistic skills relevant to all forms of modern media. The core subject and combination major are, for example, linked through academic discussions on topics such as literature and money, language in advertising, and economic crises in literature.

Career pathways

The bachelor’s program in Culture and Economy trains you to become a sought-after all-rounder with broad cultural and economic expertise, problem-solving skills, and flexible thinking. You can analyze complex issues and develop value-based solutions.

Official programme page