BBA Marketing at University of Iowa

Programme overview

The BBA in Marketing at the Tippie College of Business provides a broad foundation in marketing concepts with five possible concentrations. Teaching includes experiential learning, research experiences, case analyses, and online and face-to-face classes.

Faculty: Tippie College of Business | Department: Marketing | Location: Iowa City, IA, United States

What you will study

Courses include Introduction to Marketing Strategy, Professional Preparation in Marketing, Marketing Research, Consumer Behavior, and a Marketing Capstone, plus electives such as Marketing Analytics, Digital Marketing, Professional Selling and International Marketing.

Official programme page

Application information

Tuition is charged per credit, so the total depends on the modules you register for each year. Current fees are listed in the official fee schedule.

First-year applicants may apply for the Fall semester (Early Action and regular deadlines) or the Summer Session; international applicants have Fall and Spring semester acceptance deadlines.

Transfer applicants may enter in the Fall semester or the Spring semester.

First-year: Early Action deadline for Fall is November 2 (documents November 9); regular admission deadline is February 1 (documents February 8); Summer Session or Fall acceptance deadline is May 3. Admission decisions are rolling from August. Application fee is $55 (fee waiver available). Apply through the University of Iowa application or the Common Application (fall session only). ACT/SAT is optional (test-optional, 'no harm' policy; some programmes have specific requirements); ACT code 1356, SAT code 6681.

Transfer: most undergraduate programmes close May 3 for Fall (documents by August 1) and December 1 for Spring (November 16 for international applicants); deadlines vary for some education, nursing and business programmes. Application fee is $55 (fee waiver available); apply through the University of Iowa application.

International first-year: Early Action November 2 (documents November 9); regular deadline February 1 (documents February 8); Fall acceptance deadline May 3; Spring acceptance deadline November 16. Admission decisions are rolling from mid-September; deadlines vary by area of study. Application fee is $80 (non-refundable; waivers only for applicants graduating from a US high school who qualify financially). ACT/SAT is required if used for the English proficiency requirement or for scholarships; TOEFL or IELTS accepted.

Graduate and professional admission requirements, costs and deadlines are set by each degree programme; applicants apply through the Admissions Profile application and may apply to only one programme unless applying to a combined degree programme.

Apply through the official page: https://admissions.uiowa.edu/

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