MS Marketing Analytics at University of Colorado Boulder

Programme overview

A ten-month, 33-credit-hour MS using data to uncover opportunities and refine marketing strategy, with four enrichment seminars on teamwork, leadership, ethics and social responsibility.

Faculty: Leeds School of Business | Department: Marketing Analytics | Duration: 10 months (33 credit hours) | Intake: June start; Application rounds: October 5, November 30 and February 1, with a final international deadline of February 3 and a final domestic deadline of May 10; program starts in June. | Location: Boulder, CO, United States

What you will study

Coursework includes Programming Fundamentals for Analytics, Data Analytics with AI, Customer Analytics, Digital Advertising and Market Intelligence alongside analytics core courses.

Career pathways

Roles include marketing analyst, marketing intelligence, pricing analysis, consumer behavior, advertising, social media and digital marketing.

Official programme page

Application information

Entry requirements

Leeds MS programs: one letter of recommendation, professional resume, essay of up to 750 words on reasons for pursuing the MS, and unofficial transcripts. GMAT or GRE is optional for MS programs. A four-year bachelor's degree or equivalent is required; no prerequisite courses are required. International applicants need TOEFL iBT 80 or higher, IELTS 6.5, Duolingo 115, PTE 58 or Cambridge 180, unless exempt (for example citizens of qualifying English-speaking countries). The listed application fee is $70 (currently waived). The program is not currently eligible for the student visa program, so international applications are not accepted.

Requirements published at program group level.

Tuition is charged per credit, so the total depends on the modules you register for each year. Current fees are listed in the official fee schedule.

Graduate programmes set their own entry terms and deadlines on their programme pages; all deadlines are 10:00 pm Mountain Time. Fall, spring and summer terms are billed for graduate students.

Graduate applications are submitted online to the Graduate School; the nonrefundable application fee is $60 for domestic applicants and $80 for international applicants, payable online. GRE or GMAT requirements and deadlines vary by programme.

Apply through the official page: https://www.colorado.edu/graduateschool/admissions

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