BS Strategic Communication at University of Colorado Boulder

Programme overview

In the Department of Advertising, Public Relations and Design, students learn how to generate ideas and solve problems for businesses, organizations, brands and issues through a strategic thinking process that is grounded in analytical and creative thought. With the explosion of digital and social media, there’s never been a more exciting time to work in the rapidly growing ﬁeld of strategic communication. The department offers a bachelor’s degree in strategic communication—an umbrella term that refers to the way in which organizations use advertising, public relations and design to accomplish their goals.

Faculty: College of Media, Communication and Information / Environmental Design | Department: Advertising, Public Relations and Design | Location: Boulder, CO, United States

What you will study

Each degree track requires 41-43 credit hours, comprised of the 23-credit-hour departmental Core Curriculum and 18-20 credit hours of specialized coursework. Sample listed courses: APRD 3003 Strategic Communication Research Methods; APRD 3004 Account Management; APRD 3005 Content Strategy and User Engagement; APRD 3006 History of Advertising.

Official programme page

Application information

Entry requirements

Undergraduate admission is to CU Boulder and the College of Media, Communication and Information / Environmental Design, not directly to the major; university and college admission requirements apply.

Tuition is charged per credit, so the total depends on the modules you register for each year. Current fees are listed in the official fee schedule.

First-year applicants may enter in fall, spring or summer: the early action deadline of 15 November and regular decision deadline of 15 January apply to fall and summer entry; the spring deadline is 1 October. Transfer applicants may enter in spring (deadline 1 October), summer (15 March) or fall (final deadline 1 June).

SAT and ACT scores are not required for first-year applicants; scores may be self-reported if the applicant wants them considered.

First-year deadlines: spring 1 October; fall and summer early action 15 November; fall and summer regular decision 15 January. Applications are made through the Common Application. The application fee is $65 for domestic applicants and $70 for international applicants; fee waivers can be requested on the Common Application.

Transfer deadlines: spring 1 October; summer and fall early notification 15 March; fall final deadline 1 June. The 2027 transfer application is open.

Apply through the official page: https://www.colorado.edu/admissions

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