MSc/PGDip/PGCert Digital Marketing at University of Chester

The UK currently has a digital marketing skills gap, and this MSc aims to provide you with the necessary knowledge and skills to pursue or enhance a career in marketing with specialist digital marketing expertise. This course is ideal for marketing practitioners who wish to gain digital media skills and knowledge, or graduates who are interested in a digital marketing career and want to increase their job prospects in this growing industry sector.

Faculty: Faculty of Science, Business and Enterprise  |  Department: Chester Business School  |  Duration: 1 year full-time, 2 years part-time (Full-Time, Part-Time); 2 years (Full-Time with Project/Placement Year)  |  Study mode: full-time, part-time, placement year option  |  Intake: October 2026, January 2027, May 2027, October 2027, January 2028, May 2028  |  Location: Chester, England, United Kingdom

What you will study

If you choose a placement or project year, the Research Dissertation module will be replaced by a placement or project module. Core modules include Digital Disruption, Digital Marketing Communications, Social Media Strategy, Understanding the Digital Customer, Marketing Research Methods.

Official programme page