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Arts & Humanities

Digital Communication Certificate at University of Alabama

University of Alabama, United States

Programme overview

This certificate is designed to cultivate a deeper understanding of how to strategically manage communication across digital platforms. It is geared towards working professionals in advertising, public relations, marketing and related fields, as well as students in graduate programs outside A+PR and marketing.

Faculty: College of Communication and Information Sciences  |  Department: Advertising Public Relations  |  Duration: 15 credit hours  |  Study mode: full-time  |  Location: Tuscaloosa, AL, United States

What you will study

The degree requires 15 credit hours. Courses in the listed curriculum include APR 522 Media Strategy and Analytics, APR 524 Reputation Comm Strategy, APR 525 Brand Communication Strategy, APR 541 Digital Communication Strategy, APR 542 Writing for Digital Comm, APR 543 Advanced Digital Marketing.

Official programme page

Application information

Entry requirements

Consistent with the Graduate School and Department of Advertising & Public Relations criteria. See the Admission Criteria section of this catalog for more information. Regular Admission: An applicant whose credentials meet the following minimum requirements may be considered for regular admission: GPA: The applicant must have a grade point average of 3.0 overall, 3.0 in the last 60 semester hours in a degree program, or 3.0 for a completed graduate degree program. Admission Test Score: Not required by this certificate program Other Requirements: Students must also submit a statement of purpose, resume with two references, and three samples of academic and professional work, in accordance with the MA degree guidelines Conditional Language Admission: An international graduate applicant may be considered on an individual basis for conditional language admission if he or she does not meet the minimum TOEFL score requirement of 550 on the paper-based TOEFL or 79 on the iBT, 6.5 on the IELTS

Tuition is charged per credit, so the total depends on the modules you register for each year. Current fees are listed in the official fee schedule.

Entry terms: Fall, Spring and Summer (the admissions page lists Spring, and Summer/Fall priority deadlines).

Apply through the official page: https://graduate.ua.edu/

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