MA Sports Communication and Journalism at Swansea University

The MA Sports Communication and Journalism combines practical and theoretical approaches to professional communication, journalism and public relations within sport. Students develop skills in story identification, narrative construction, multimedia content such as videography and still imagery, and promotion to sporting fanbases. It is based at Singleton Park Campus.

Department: School of Culture and Communication  |  Duration: 1 year full time; 2 or 3 years part time  |  Intake: September  |  Location: Swansea, Wales, United Kingdom

What you will study

Part one comprises six 20-credit modules including Breaking the News: Newswriting and Reporting, PR, Branding and Promotion, Sports Communication: Journalism and Promotion, MA Project and Dissertation Preparation, All to Play For: Inside Sporting Integrity, and an option such as Shortform Video and Podcast Production or Innovations in Journalism. Part two is a 60-credit 16,000-word dissertation, a promotional campaign with a short work placement, or a Sports Journalism Portfolio with a short work placement.

Career pathways

Graduates have gone into journalism, media, business, public relations and marketing, digital marketing, TV and radio, and publishing. Work experience opportunities exist with sporting organisations including Swansea City FC, the Ospreys and the Scarlets.

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