Bachelor of Commerce Major in Digital Marketing at Stadio (Pty) Ltd

Programme overview

The STADIO BCom degree with a major in Digital Marketing will equip you with conceptual understanding, knowledge, theory, skills, methodology and capacity to function effectively in the business and digital marketing environment of the future. You will gain advanced management as well as digital marketing knowledge and skills and will be able to make ethical decisions in a rapidly changing business environment driven by technological advances.

Faculty: School of Commerce | Duration: 3 years | Study mode: full-time | Location: Krugersdorp, Gauteng, South Africa

What you will study

Curriculum modules include Accounting 1, Business Mathematics, Induction to Business Studies, Introduction to Business Management, Business Law and Compliance, Introduction to Digital Marketing, Economics 1, Statistics.

Career pathways

Graduates are equipped for jobs such as SEO / Paid Ads Specialist, Content Strategist, Website Developer.

Official programme page

Application information

Entry requirements

THE ADMISSION CRITERIA FOR THE BACHELOR OF COMMERCE ARE: Senior Certificate (SC) with degree endorsement and a minimum symbol of E in Mathematics HG, or D in Mathematics SG; OR A National Senior Certificate (NSC) with a minimum of 50% in four 20-credit subjects, and a minimum of 40% in English Home Language or First Additional Language, and a minimum of 40% in Mathematics or 60% in Mathematical Literacy; OR A National Senior Certificate – Vocational Level 4 (NC(V)) with a minimum of 60% in three fundamental subjects including English and Mathematics; and minimum 70% in four vocational subjects; OR A National N Diploma in the field of Business, Commerce or Management. Students admitted via this option will be registered for the mathematics academic support module in their first semester; OR A cognate Higher Certificate (NQF Level 5), Advanced Certificate (NQF Level 6), or Diploma (NQF Level 6); OR A non-cognate Higher Certificate (NQF Level 5), Advanced Certificate (NQF Level 6), or Diploma (NQF Level 6), together with either: a minimum of 40% in English Home Language or English First Additional Language , and a minimum of 40% in Mathematics or 60% in Mathematical Literacy at NSC level ; or evidence of equivalent proficiency in English and Mathematics achieved in the non-cognate programme. Applicants who do not meet the admission requirements for Mathematics but who have degree endorsement, will be conditionally admitted and registered for the mathematics academic support module in their first semester.

ZAR 64,920 a year (2026). 2026 full-year tuition for first-year students, 120 credits, contact learning, upfront single-payment price; monthly-plan price over ten payments is R70 560. Excludes registration fee, study materials/textbooks and the application fee; later-year fees not Source

Contact Learning qualifications run from February to November, with the full-year tuition fee due by 28 February.

Distance Learning qualifications register per semester, with semester 1 payments due 31 March and semester 2 payments due 31 August; the second-semester intake for the Bachelor of Education in Foundation Phase Teaching and the Higher Certificates in Education Assistance and Pre-School Education runs August to May.

Applications are open for 2027 Contact Learning and 2027 Distance Learning qualifications and are made online through the Apply Now page; downloadable application forms are available for selected Distance Learning qualifications.

Apply through the official page: https://studentportal.stadio.ac.za

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