BSc (Hons) Marketing and Communication at St Mary's University, Twickenham

Develop critical insights, learn cutting-edge digital skills, and understand what it takes to succeed in the sector with our hands-on marketing degree. Build critical, strategic, and creative skills to become an ethical and global professional. You'll impact audiences across platforms and complete exciting practical projects.

Faculty: Faculty of Arts, Business, Law, Education and Theology  |  Department: School of Business and Law  |  Duration: 3 years  |  Study mode: full-time; optional placement year (4 years with placement year)  |  Intake: September  |  Location: London, England, United Kingdom

What you will study

Year 1 core modules: Media and Communications: Past, Present, Future, Understanding Marketing, Data Visualisation and Storytelling, Consumer Insight, Behaviour, and Engagement, Data and Digital Marketing, Ethics, Communication, and Professionalism. Year 2 core modules: Branding and Brand Management, Research Methods, Marketing Strategy and Implementation. Optional modules in Year 2 include Digital Content Creation I, Working in Marketing, Principles of Entrepreneurship, Digital Content Creation II, Strategic Communication. Year 3 core modules: Independent Study Project, Ethics in Communications and Marketing.

Career pathways

Our marketing degree will help you develop key transferable skills like critical thinking, adaptability and collaboration. Graduate roles include journalism, PR, marketing, branding, design, web editing, multimedia production, content creation, creative industries, NGOs and charities.

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