MSc Digital Campaigning and Content Creation at Queen Margaret University

The MSc Digital Campaigning and Content Creation is accredited by the Digital Marketing Institute and trains students to plan campaigns and produce digital content for marketing, public relations, media and campaigning organisations.

Faculty: School of Arts, Social Sciences and Management  |  Department: MCPA (Media, Communications and Public Relations)  |  Duration: 1 year full time or 2-7 years part time  |  Intake: September 2027, January 2028  |  Study mode: full-time / part-time  |  Location: Musselburgh (Edinburgh), Scotland, United Kingdom

What you will study

Strategic Communication Campaign Planning, Creating Digital Content, Non-Fiction Film Production, Visual Storytelling for Media Campaigns, Digital Communications, and Industry-Based Learning and Professional Development (20 credits each), plus a 60-credit Master's Communication Project.

Career pathways

Staff or freelance content creator roles in international marketing, PR, media production agencies and campaigning organisations including NGOs and charities; support for graduates setting up their own businesses.

Official programme page