Business
BBA Business (Honours Specialization)
Nipissing University, Canada
- Degree
- Bachelor's
- Next intake
- Fall, Winter, Spring/Summer
Business
Two-year diploma for graduates of a non-business bachelor's degree who want marketing expertise. It combines foundational business knowledge with specialized marketing techniques and industry applications. Optional co-op placements or industry-aligned consulting are available to eligible students.
Duration: 2 years | Study mode: full-time or part-time | Intake: Fall, Winter | Location: North Bay, Ontario, Canada
Core business courses in accounting, organizational behaviour, business ethics, commercial law, marketing concepts, business statistics, strategy and policy, and decision-making, followed by a marketing concentration in integrated marketing communications, consumer behaviour, marketing research, brand management, digital marketing strategy and global marketing.
Marketing coordinator, social media or digital marketing specialist, consumer insights or marketing analyst, brand assistant or marketing strategist; a stepping-stone to graduate marketing diplomas or MBA programs.
Applicants must hold an undergraduate degree plus additional requirements listed in the admission section of the Nipissing transfer admissions page.
Intake: Fall, Winter
Duration: 2 years
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