MSc Marketing & Business Development at Montpellier Business School

Programme overview

The MSc Marketing and Business Development is a work-study Bac+5 programme (DESSMO, RNCP level 7) taught in French and English at the Paris campus, focused on strategic marketing, international markets, digital transformation and client negotiation.

Faculty: MBS School of Business - Masters of Science (work-study) | Duration: 1 year (Bac+4 entry) or 2 years (Bac+3 entry) | Study mode: work-study (alternance, three weeks in company and one week on campus); taught in French and English; Paris campus | Intake: September | Location: Montpellier, Occitanie, France

What you will study

International marketing strategy simulation, operational marketing, market services analysis, B2B marketing, innovation and change management, quantitative techniques in marketing and CRM, with Microsoft Power Platform and Power BI.

Career pathways

International product manager, international e-commerce manager, international business development manager, global strategic partnerships manager and commercial and marketing development manager.

Official programme page

Application information

Entry requirements

Open to holders of a Bac+3 (180 ECTS), or a Bac+2 with three years of professional experience; admission by concours: English or French test, personal interview and application via eCampus. Entering the work-study route in the first year requires having lived in France for at least one year. Rhythm of three weeks in a company and one week on campus. Scholarships of up to EUR 2,000 may be available, deducted from tuition.

EUR 17,200 for the whole programme (2026/2027). 1-year MSc, listed school price for the 2026 intake; apprentices (alternance) pay no tuition as the employer funds it Source

Intake: September

Duration: 1 year (Bac+4 entry) or 2 years (Bac+3 entry)

Apply through the official page: https://ecampus.montpellier-bs.com/faces/CreationCompte.xhtml?auth=candidature

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