Loughborough University campus

Engineering

MSc Sport Analytics and Artificial Intelligence at Loughborough University

Loughborough University, United Kingdom

Programme overview

Use AI and analytics to unlock performance and business insights in sport. Build your skills and confidence in the analytics, Artificial Intelligence and decision-making side of sport on our MSc Sport Analytics and Artificial Intelligence, taught by Loughborough London’s leading academics and industry experts. How can sports organisations use various types of data, from sport performance to digital media and ticketing to make better business decisions?

Faculty: Loughborough University London  |  Duration: 1 year full-time; Up to 4 years part-time  |  Study mode: full-time; part-time  |  Intake: September 2027  |  Location: Loughborough, England, United Kingdom

What you will study

The modules on our Sport Analytics and Artificial Intelligence MSc have been carefully put together to give you the most up-to-date and relevant set of skills and knowledge for progressing in your chosen career. Compulsory modules: Programming Fundamentals, An Introduction to Sport Analytics, Grand Challenges, New Media and Analytics for Sport Business, Dissertation.

Career pathways

From hyper-personalised sport content to the next generation of Virtual and Augmented Reality, AI is building new tools for creativity and collaboration in the sport industry. Over the next decade, AI is forecast to become a €1 trillion industry which will create up to 50 million new jobs globally and make intelligent machines part of our daily lives.

Official programme page

Application information

Entry requirements

A 2:1 honours degree (with a minimum of 60% in final year), or equivalent international qualification. Open to all discipline backgrounds, no computing background required. Ghana equivalents: first-class 65% / 3.4 GPA, 2:1 57% / 3.0 GPA, 2:2 50% / 2.5 GPA

Domestic applicants: GBP 15,000 a year (2027/28). Full-time degree per annum Source

International applicants: GBP 33,000 a year (2027/28). Full-time degree per annum Source

Intake: September 2027

Duration: 1 year full-time; Up to 4 years part-time

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