Loughborough University campus

Business

MSc Digital Marketing at Loughborough University

Loughborough University, United Kingdom

Programme overview

Master the digital strategies that drive growth, engagement, and brand success. Are you looking to make your mark, and get ahead as a strategically minded, creative marketer? Join our MSc Digital Marketing to set yourself up with the versatile toolkit and up-to-date set of skills and knowledge you need.

Faculty: Loughborough University London  |  Duration: 1 year full-time; Up to 4 years part-time  |  Study mode: full-time; part-time  |  Intake: January 2027 or September 2027  |  Location: Loughborough, England, United Kingdom

What you will study

The modules on our MSc Digital Marketing programme have been carefully put together to give you the most up-to-date and relevant set of skills and knowledge for progressing in your chosen career. Compulsory modules: Strategic Marketing and Management, Grand Challenges, Digital Technologies for Market Analysis, Dissertation.

Career pathways

This Digital Marketing MSc will equip you for senior roles in brand management, marketing communications, social media, and digital marketing. Combining insight into consumer behaviour and online business with advanced digital marketing expertise, you'll be well placed to succeed in a competitive job market.

Official programme page

Application information

Entry requirements

A 2:2 honours degree (50% in final year), or equivalent international qualification, in any subject area. Ghana equivalents: first-class 65% / 3.4 GPA, 2:1 57% / 3.0 GPA, 2:2 50% / 2.5 GPA

Domestic applicants: GBP 12,900 a year (2026/27). Full-time degree per annum Source

International applicants: GBP 21,300 a year (2026/27). Full-time degree per annum; see fee footnote on course page Source

Intake: January 2027 or September 2027

Duration: 1 year full-time; Up to 4 years part-time

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