BS Event Management at Iowa State University

Programme overview

The program offers study for the degree of Bachelor of Science with a major in event management. The program prepares undergraduate students for careers in leading event and meeting management businesses. To complete the program, a student combines general education, Event core classes, and a structure of focused courses to form an option in: (a) corporate/business events, (b) virtual events, (c) social events: weddings and nonprofit events, (d) sport events, or (e) innovative event experiences in retail.

Faculty: College of Health and Human Sciences | Duration: 123 credits | Study mode: full-time | Location: Ames, IA, United States

What you will study

Curriculum totals 123 credits. Required and core courses listed in the curriculum include AESHM 3420 Aesthetics of Consumer Experience; EVENT 1710 Introduction to Event Management; EVENT 2120 Digital Production in Event Management; EVENT 2770 Digital Promotion in the Service Industry; EVENT 2780 Sustainability Essentials for Service-Related Businesses; EVENT 3670 Event Sales.

Official programme page

Application information

Entry requirements

Admission is to Iowa State University and its college, not to the individual major (Iowa State does not make admission decisions by major). First-year applicants are admitted on the Regent Admission Index (RAI = ACT composite x 3 + cumulative GPA x 30 + years of high school core courses x 5); an RAI of at least 245 with the minimum high school course requirements (4 years English, 3 years mathematics including algebra, geometry and advanced algebra, 3 years science, 2 years social studies) receives automatic admission, and applicants below 245 may be considered through individual review. Iowa State is test-optional for first-year applicants.

Tuition is charged per credit, so the total depends on the modules you register for each year. Current fees are listed in the official fee schedule.

Entry terms for first-year applicants include Fall 2026, Spring 2027 and Summer 2027. International undergraduate applications are reviewed on a rolling basis and may be submitted up to one year before the intended start date; applying at least six to eight weeks in advance is strongly recommended.

International undergraduate applicants pay a nonrefundable application fee of $65 by credit card through the online application system; fee waivers are not offered. SAT/ACT are not required for applicants educated abroad or for transfer students. First-year applicants: Iowa State is test-optional for ACT, SAT or CLT scores; admission is based on the Regent Admission Index. Apply with the institutional application or the Common App.

Apply through the official page: https://apps.admissions.iastate.edu/apply/online/

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