Diplôme d'ingénieur Data Scientist - Data Science & Marketing at ENSAI

Programme overview

Third-year specialisation training data scientists with a strong understanding of marketing issues within the ethical and regulatory framework of the GDPR, combined with high analytical and quantitative capabilities.

Faculty: Cursus Ingénieur Data Scientist | Duration: 3 years (1st to 3rd year); this is the 3rd-year specialisation | Study mode: full-time; French | Intake: September | Location: Bruz, Bretagne, France

What you will study

Marketing mix, experiential marketing, digital marketing and customer relationship management, with data analysis to predict purchasing behaviour.

Career pathways

Marketing data science and customer analytics roles.

Official programme page

Application information

Entry requirements

Admission by competitive entrance exams: Concours Mathématiques (MP, MPI, PC, PSI) via CCINP; Concours Économie et sciences sociales (B/L) via the inter-ENS bank; Concours Économie (D2). Admission sur titres for candidates who completed the 2nd or 3rd year of a BUT (Science des données or Informatique), or L3/M1 level (MIASHS, applied mathematics, economics or equivalent abroad), entering 1st or 2nd year depending on prior studies. Dossier-based admission from partner schools (ENSAE Dakar, ENSEA Abidjan, ISSEA Yaoundé, INSEA Rabat, ESSAI Tunis).

Domestic applicants: EUR 2,650 a year. EU/EEA and French students; ENSAI scholarship holders are exempt. CVEC (approx. 100 EUR) is separate and not tuition. Source

International applicants: EUR 4,150 a year. Non-EU/EEA students not meeting the exemption conditions; students joining through partnerships pay the lower rate. Source

Intake: September

Duration: 3 years (1st to 3rd year); this is the 3rd-year specialisation

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