Marketing (BComm) at Dalhousie University

The art and science of branding. Marketing is the activity, set of institutions and processes for creating, communicating, delivering and exchanging offerings that have value for customers, clients, partners and society at large.

Faculty: Management  |  Study mode: co-op  |  Intake: September  |  Location: Halifax, Nova Scotia, Canada

What you will study

With a major in Marketing, you’ll be able to develop strategic marketing plans that include careful competitive and market analysis, selection, and market development. Our classes offer experiential learning opportunities, and by the time you graduate, you’ll have gained a full year of real-world experience during your work terms.

Career pathways

The modern workplace offers graduates of the Dal Marketing program the opportunity to work in a wide variety of exciting industries including entertainment, fashion, advertising/public relations, market research firms, pharmaceutical companies, publishers, real estate development companies, healthcare, travel, retail and many others.

Official programme page