Product Design BA (Hons) at Coventry University

Take a user-centred approach to designing innovative, sustainable and forward-thinking products for volume production, including furniture, healthcare products, toys and consumer electronics. Build your design skills through practical experience and industry insight. This course can help you prepare for a career in product design, user experience (UX), 3D modelling, visualisation and design management.

Faculty: Art, Design, Film and Fashion  |  Duration: 3 years full-time; 4 years sandwich  |  Study mode: full-time (sandwich/placement option)  |  Intake: November 2026, January 2027, March 2027, May 2027, July 2027  |  Location: Coventry, England, United Kingdom

What you will study

Year one: Designer, User, Co-Creator, Maker. Year two: Design Insight, Design Innovation, Design Practice, Design Production. Final year: Design Focus, Design Foresight, Design Development, Design Resolution.

Career pathways

The structure of the course, the experiences and support made available to you are all designed with a view to developing the skills, competencies and imaginative thinking necessary for a creative career in a demanding, competitive and rapidly changing work environment. The university's careers team is on hand to offer personalised support if you wish to gain employment or take advantage of professional practice opportunities.

Official programme page