Business Intelligence and Digital Marketing MSc at Brunel University of London

Business is evolving, and so should you. Today, decisions happen in real time, driven by data, mobile experiences and social engagement. Every click, swipe and share generates insight, and organisations that can harness this insight win.

Faculty: Brunel Business School  |  Department: Brunel Business School  |  Duration: 1 year full-time; 1 year full-time with placement; 2 years full-time with placement; 15 months full-time; 19 months full-time with placement; 27 months full-time with placement  |  Study mode: full-time; placement year option  |  Intake: January; September  |  Location: London, England, United Kingdom

What you will study

You’ll master how modern organisations capture, analyse and apply data to build high-performing digital marketing strategies, combining BI, analytics, AI readiness and customer insight. Compulsory modules include Business Intelligence, Digital Innovation and Technology Management, Digital Marketing, Entrepreneurship and Small Business Management, Knowledge Management, Social Networks and Innovation, Professional Consultancy in Business Intelligence and Social Media, Understanding Business and Management Research and others.

Career pathways

Our Business Intelligence and Digital Marketing MSc is built for ambitious professionals who want more than theory - they want impact. If you’re looking for a tech-driven, commercially relevant alternative to an MBA, this programme gives you the edge to lead in a world where data and digital strategy define success.

Official programme page