BSc (Hons) Business Analytics at Birkbeck, University of London

Programme overview

This BSc Business Analytics course will equip you with the core skills and knowledge needed to pursue a career in this expanding field. With a focus on practical applications and industry-relevant tools, you will learn how to harness data to drive decision-making, solve complex business problems and create innovative strategies.

Faculty: Birkbeck Business School | Duration: Three years full-time, on campus; Four years full-time, on campus with Placement; Four years part-time, on campus | Study mode: full-time, part-time, placement year option | Intake: October 2027 | Location: London, England, United Kingdom

What you will study

On this BSc Business Analytics course, you will develop a strong foundation in data science and business principles, while mastering advanced topics like marketing analytics, operations management and digital transformation. Through hands-on projects and modules covering topics such as data visualisation and decision-making, you will learn to extract actionable insights from data. You must complete modules worth a total of 360 credits. Compulsory modules include Business Data Analysis, Business Information Systems, Data Modelling and Analysis, Introduction to Programming, Principles of Marketing (Undergraduate), The Economics of the Firm, Understanding Management, Understanding Organisations.

Career pathways

Possible career paths following successful completion of this BSc Business Analytics include: business analyst, digital marketing analyst, business analytics consultant, research analyst, project manager, IT project coordinator.

Official programme page

Application information

Entry requirements

Full-time study - how many UCAS points do I need: Three years full-time: 112 points (e.g. A-levels BBC) Four years full-time with Placement: 112 points (e.g. A-levels BBC) Four years full-time with Foundation Year: 48 points Part-time study: For part-time study our standard requirements are a minimum of two A-levels or equivalent. What GCSEs do I need: Applicants are expected to have GCSE grade C or grade 4, or equivalent, in English and mathematics. Alternative entry routes: Pearson BTEC Level 3 National Extended Diploma: DMM. English language: IELTS Academic 6.5 overall with at least 6.0 in each component. UCAS code N110 (Three years full-time, on campus); UCAS code N128 (Four years full-time, on campus with Placement).

Domestic applicants: GBP 10,050 a year (2027/28). Full-time home students; Three years full-time, on campus Source

International applicants: GBP 19,320 a year (2027/28). Full-time international students; Three years full-time, on campus Source

Intake: October 2027

Duration: Three years full-time, on campus; Four years full-time, on campus with Placement; Four years part-ti

Apply through the official page: https://www.bbk.ac.uk/student-services/admissions/undergraduate/applications

Explore more study programmes

Business