BA (Hons) Business Management (Marketing) at Arden University

Programme overview

Studying marketing with Arden means you’ll learn the latest and most in demand skills and competencies required to become a successful marketing professional. On our BA (Hons) Business Management (Marketing), you’ll build your abilities in a step-by-step, logical manner by combining both traditional and digital marketing knowledge with real-world application. Study locations: Online.

Faculty: Faculty of Business and Innovation | Department: School of Business Management and Creativity | Duration: Full-time: 3 years (Online); Part-time: 3 years+ (Online) | Study mode: full-time, part-time, online | Location: Coventry, England, United Kingdom

What you will study

Level 4: Digital Skills & Professional Development, Contemporary Business Environment, Marketing Dynamics, Introduction to Business Finance, People Management, Technology & Innovation. Level 5: Data Analytics & Management, Business Start-up, Sales Management, Digital & Social Media Marketing, Managing Brands, Consumer Insights. Level 6: Business Transformation, Entrepreneurship and Innovation, Corporate Governance, Law & Ethics, Independent Study, Global Marketing, Marketing & Digital Strategy

Career pathways

As well as developing important soft skills, up-to-date knowledge of business functions, and career planning abilities, you’ll also be encouraged to develop a Personal Development Plan as you work through your degree. Roles graduates may consider include Brand Manager, Campaign Manager, Communications Manager, Sales and Marketing Manager, Marketing Executive, Event Organiser, Product Manager, Public Relations Manager, Public Affairs Consultant.

Official programme page

Application information

Entry requirements

To be eligible for our BA (Hons) Business Management (Marketing) course, you must have: Two subjects at GCE A-Level or equivalent, plus passes at grade C or above in three subjects at GCSE level or equivalent Do you have work experience? We’re happy to consider an application from you if you can show us that you have the motivation and at least two years of work relevant experience to study this degree. We’ll ask you for a personal statement that demonstrates your ability to study the course, along with references and evidence of your previous work experience. If you don’t currently hold the above qualifications, we also offer this course with an additional foundation year, which is designed for students who need extra support when starting their degree course. English: IELTS 6.0 (no less than 5.5 in any element); or TOEFL iBT 80; or equivalent Alternatively, evidence you have previously studied in English, such as a letter to show that the Medium of Instruction was in English can be accepted.

Domestic applicants: GBP 7,140 a year. Fee per level (Levels 4/5/6 each charged at this amount), online learning, UK (England) students; part-time online students may take more than one year per level. Source

International applicants: GBP 5,500 a year. Fee per level (Levels 4/5/6 each charged at this amount), online learning, international students (fee shown for applicants from Ghana; Arden sets online fees by country); part-time online students may take more than one year per level. Source

Duration: Full-time: 3 years (Online); Part-time: 3 years+ (Online)

Apply through the official page: https://arden.ac.uk/studying-with-us/how-to-apply

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