BSc Marketing at Aletheia University, Ago-Iwoye Ogun State

The BSc Marketing is an undergraduate programme offered at Aletheia University by the Department of Entrepreneurship and Marketing in the College of Arts, Management and Social Sciences, Ago-Iwoye, Ogun State. It runs for 4 years.

The B.Sc. Marketing programme equips students with a deep understanding of consumer behaviour, brand management, digital marketing, market research, and strategic communication. The programme integrates modern digital tools and analytics with classical marketing theory, preparing graduates to develop and execute effective marketing strategies in diverse industries. Strong industry partnerships with professional bodies such as NIMN and corporate organisations ensure graduates are highly employable and equipped to drive market transformation.

Level: Undergraduate  |  Faculty: College of Arts, Management and Social Sciences  |  Department: Entrepreneurship and Marketing  |  Duration: 4 years  |  Location: Ago-Iwoye, Ogun State

Official programme page