MSc 2 Management, specialisation Communication d'entreprise et conduite du changement at Aix-Marseille University

Programme overview

Trains strategists of company transformation who align communication with business strategy, combining communication with change management (change methodology, crisis communication, digital reputation). Open to work-study and continuing education.

Faculty: IAE Aix | Department: IAE Aix (Aix-Marseille Graduate School of Management) | Duration: 1 year (MSc 2); 2 years including MSc 1 | Study mode: full-time, work-study or internship; French | Intake: September | Location: Marseille, Provence-Alpes-Côte d'Azur, France

What you will study

Communication strategy and reputation (corporate and institutional communication, 360-degree strategy, crisis and sensitive communication, financial communication, press and public relations, lobbying); change management and HR (change engineering, sociology of organisations, internal and managerial communication, employer brand, CSR); steering, digital and creative tools (project management, digital and social media strategy, Adobe Creative workshops, generative AI for communication).

Official programme page

Application information

Entry requirements

Direct entry into MSc 2 requires a Master 1 or Bac+4 diploma (240 ECTS) or higher, or an equivalent (foreign diploma, VAE) if the MSc 1 was not completed at IAE Aix. Significant professional experience, international stays and a very good command of French and English are expected. Online application with an English test (TOEFL, TOEIC, IELTS or Duolingo English Test); GMAT, GRE, TAGE MAGE or Score IAE Message optional but recommended; career plan documents. Motivation interview with a jury.

EUR 4,800 a year. Student rate, entry into MSc 2 (1 year). Source

Intake: September

Duration: 1 year (MSc 2); 2 years including MSc 1

Apply through the official page: https://iae-aix.univ-amu.fr/fr/admission

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